You Are 50+ Commercial Real Estate Broker. This Is For Your Eyes Only.

You Are 50+ Commercial Real Estate Broker. This Is For Your Eyes Only.

I said “50+ eyes only” not just anybody.

If you are under 50+ why waste the time?

Anybody over 50+ is DONE GONE WASTED and IRRELEVANT! Click Off!

If you are 50+ and still have a little sting left in your step let’s sit and talk for a minute.

You over an obivious period of time have acquired an incredible amount of skill and expertise.

For some reason……..someone….(younger)….has decided that you are becoming “invisible” in todays’ business climate.

You don’t possess the “proper useful relevent” skills needed to ” fit the culture ” of today.

“Hell it like changes so fast… like at the speed of light and like how can you like…….. you old fucker possibly like keep up?”

You and I are sitting here with a cup of coffee and or a beverage of choice.

Let’s think about those skills.

What are they?

Let’s start with…….

– Problem solving.

Seems pretty simple. Basic really. Think of a deal you “created” out of nothing. You know that some of them start with an idea that you created. You then turned that into a plan. A business plan that made a lot of people money.

– Communications.

You get asked all the time. ” Could you write something up?” “Can you help clarify?” “Would you moderate and help with the agenda?” Communication skills. Honed refined and brilliantly delivered because of…….experience.

– Selling.

Wow….yea…..SELLING……… negotiating and actually closing a real commercial real estate deal. It’s treated as some type of magical mysterious unknown secret talent. You breathe it…….in your sleep.

– Analysis.

Data + Location = Commercial Real Estate.

– Team.

Team player. Team leader. Team creator. Team goal setter. Team organiser.

– Talent.

You got the talent. You find the talent. You develop the talent. You bury the one’s without the talent.

– Risk.

HA! RISK……… Really? Risk is your everyday. It makes the air smell better. It makes you smile that inner smile.

You have pissed away more money on……….than they will ever know.

Now these kids (and we do call them kids) only really see you (if they see you at all) as a source.

A source for reference and perspective and they only really want you to help them with………….

– Succession.

You are the “old dude” so get out of the fu*king way but do it in a way that lays the foundation for the kids to slide right into the gravy that you took 30+ years to create.

– Wisdom.

Every deal every day you are the go to source for all things. I said ALL THINGS. Work life finance health wealth relationships education oh and commercial real estate….everything.

– Teaching.

The finite details. Literally the finite details……….so they don’t get caught not knowing a fuc*ing thing about what the hell they are doing. You’ve seen it a thousand times. They have only seen it 5 ….but they do know everything…..after they ask you of course.

– Mentoring.

Their muse by definition: ” a source of inspiration; especially :  a guiding genius.”

Well, of course you are…….but they don’t realise how true a statement that really is.

50+ and commercial real estate.

Nobody really talks about it.

Nobody really wants to admit it……….maybe.

Think what 50+ really means in commercial real estate.

50+ looks pretty fucking amazing to me.


Oh as a side…… many of you recognised the movie the actor and the car in the pic above………..instantly!

50+ Cheers!





photo credit: <a href=””>danmed</a> via <a href=””>photopin</a> <a href=””>cc</a>

Duke Long