Previous Post
Tweet about this on TwitterShare on TumblrPin on PinterestShare on LinkedInShare on Google+Email this to someoneShare on Facebook
Read on Mobile

Commercial Real Estate and PORN!

pornbuilding

Are You Addicted?

Sooooo I’m sitting in San Francisco having a nice organic free range gluten free wholesome no cage free something lunch with two very nice professional ladies when they bring up the subject of PORN. Yea that’s what I said “say what”? Let me clarify.Office porn.Yes there really is such a thing.

The interesting part of the conversation is that generally most people will freely admit to looking at office porn. The ladies like it !

Yes there is a site for office porn ( please do not Google it.) Lord only knows what will come up.It is called www.officesnapshots.com Go ahead take a look nobody’s watching.

So why office porn?

You’re sitting there in your little cubicle with gunmetal finish and glaring computer screen staring back at your face and you want to dream…so you click.

There it is all colorful and open. Cool ambient lighting and it even has a slide that let’s you whisk down the stairs like a big kid.

So you think “what in the hell am I doing in this 5×10 mouse cage?” Look at how the other humans are living.

Who designed this parking garage with windows? Does someone not think beyond the minimum allowable space and maximum allowable profit per square foot?

Oh wow as I am writing this an Amish couple just walked buy. I feel dirty. Wait, maybe it’s the yoga pants and boots fashion thing the ladies have going on.

Office porn can be good for you?

Alright all the fun and kidding aside (yoga pants) there may a perfectly good reason to embrace office porn.It will help you make money.

Here is how.

You can share it with the world. Or more precisely your clients potential clients and your target market.

Do it with the visual. Pictures and Video.

Find a great not a good photographer/videographer and shoot the most amazing visuals you can.

Find an architect and a designer and partner with them to create a site. Say www. atlantaofficedesign.com and post all the amazing visuals on it

Create an OPINION and comment about the amazing spaces. Who did it? What were they thinking? What materials did they use? How the people who work there use it.

Get the architect and designer to comment also.

BTW it can be any office. Just call and ask .Tell them you are featuring the most tricked out spaces in your market. I am sure they are very proud of it and would be thrilled to show it off.

I am seeing this trend more and more.

And this makes me money how?

Simple. You are faceing the consumer.

You are showing what there is in your market.

You are creating an opinion about that market.

You are showing the market your expertise.

You are using a visual medium in a way your competitors are not.

You are helping create the market……….Using Office Porn.

Your thoughts and(clean)examples are always appreciated.


 

 

Photo Credit:http://www.flickr.com/photos/macwagen/

 

Next Post

Written by

  • Jean-Claude Goldenstein

    Duke hi hope this finds you well. You should do well by pushing the envelope with this subject line!

    It has been proven that “free” and “porn”are the two favorites words on the internet. However if non #CRE people find this in search engines they might be disappointed by the office porn pix you linked to as they probably don’t care about cool office spaces! Oh well…

    Enjoy your weekend, JC

    PS: BTW there has also been experiments that show that if you tell people things like “Do not do this or do not google that”, they immediately will! Some of our friends who read your post and googled “office porn” will recognize themselves 🙂

  • Hughjwade

    Kick ass stuff. I will share everywhere. Thx, Duke.

  • Hughjwade

    Kick ass stuff. I will share everywhere. Thx, Duke.

  • Kelly Steitz

    Hey Duke – I have to admit I am one of those that enjoys looking at interesting design concepts and the first few posts on officesnapshots.com grabbed my attention (and led me to waste the next 10 minutes exploring their site). Now I’m thinking about moving to Australia to work at Clive.

    LoopNet recently pulled a few interesting office properties from our Property Facts database and created this blog post: http://blog.loopnet.com/2012/02/5-most-unique-commercial-properties.html. I loved the office that looks like a picnic basket.

  • Alan

    if you go back 3 years or so you’ll see a Rofo photo shoot thanks to some once high flyers like Myspace and Looksmart who spent way too much on bean bags, foosball and vending machines. Go Stephen! The site looks awesome.

  • Duke, thanks for the shout out 🙂 Wonderful office photography is important as it can help potential clients envision what their office can look like. I’d suggest brokers build a list of cool offices with features similar to offices they are showing to clients.

    If you took them to an office with great natural lighting and big windows, show them a few images from amazing offices with that same feature to get their minds thinking of what their space could be like.